We blend the flexibility and efficiency of an agency with the expertise and meticulousness of a senior in-house team. Our two founders share over 25 years of marketing and digital experience in both blue-chip and start-up / scale-up businesses. We are not just advisors, we are true collaborators who get stuck into the execution too.
Philippa
Founder and Chief Strategy & Marketing Officer
A strategic brand and marketing expert trained for seven years at Unilever before honing her craft at various scale-ups, Philippa has 14+ years experience in brand and marketing spanning beauty, fashion, home and lifestyle. She’s crafted global business and brand strategies, successfully launched over 100 products and executed award-winning campaigns.
Ellie
Founder and Chief Digital & eCommerce Officer
An eCommerce and digital marketing expert with 12+ years of experience across 20+ start-up and SME environments spanning homeware, fashion, beauty and lifestyle. Ellie is well-versed at working closely with founders to deliver robust digital strategies, eCommerce growth plans and CRM and acquisition initiatives.
Our Formation Studio Partners
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Web developer
With a creative eye and a passion for new functionality and Shopify advancements, our web developer is able to tackle any project from custom styling to a website replatform.
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Social media specialist
With a proven history of high growth social strategies our social media specialist can construct robust plans as well as create content for social, across many channels.
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SEO expert
Our SEO expert has over 15 years experience and is always on the pulse of the ever changing landscape of search and beyond.
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Paid media expert
Our paid media expert has over 20 years’ experience and has continued to innovate and accelerate their approach across the ever-evolving paid media landscape. With a proven track record of successful strategic media planning, they have consistently delivered positive ROI for a number of brands.
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Creative, design and content
Within our network we have a number of creative specialists covering a multitude of areas that bring in to support on required project briefs. These include a graphic designer, photographer, copywriter, content specialist and creative director.
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Affiliate marketing
Affiliate marketing can be a complex channel to navigate but our expert is able to build a profitable channel in a short space of time and scale-up to suit your businesses needs.
Let's work together
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Let's work together •
Contact us
Do you have a strategic marketing or digital project that you’d like to partner with us on? Please fill in the form below with a brief description and we’ll get back to you very soon.